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Sunday, March 25, 2012

12. Is my shipping too high?

Before asking "why am I not selling", ask yourself the following questions:

1) Are my photos top notch?

2) Does my shop have a cohesive overall look?  Are all my photos the same style?

3) Have I learned SEO (search engine optimization) and have I maximized it in my shop, so that I can be found in google searches?

4) Am I doing my best to promote outside of Zibbet?  Have I tried using a blog, or Facebook, Twitter, Tumblr, Flickr, Wanelo, Squidoo, or any of the other promotional programs?

5) Have I identified specifically who is at the heart of my target market, so that I can maximize my ability to find ways to promote specifically to them?

6) Do I sell in person at craft fairs as a way to get my product seen? 

7) Do I use pricing formulas to ensure that my pricing is accurate and consistent, and priced to retail?

These are all things you must do if you want to sell successfully online.


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